WHY SCENT MARKETING
1.
Increases Sales
Scent can trigger instant emotional connections with customers, thus being very effective in boosting sales
2.
Heightens Value Perception
Customers tend to perceive a scented space as being of better quality.
3.
Expands Brand Recognition
Scents help create memorable experiences and associations in people’s minds
4.
Creates a Welcoming First Impression
Scent sets a lasting first impression that connects you emotionally on deeper levels with your customers from the second they walk through your door.
5.
Enhances Interior Aesthetics
Whether your space is new or in need of a facelift, scent is an economical way to create or enhance a modern ambiance, giving your business an updated look and feel.
6.
Creates Memorable Experiences
Scents can evoke a warm feeling of familiarity and trigger memories. People are 100 times more likely to remember what they smell vs what they see, hear or touch.
7.
Influences Mood
Pleasant scents can help your customers feel relaxed, happy, and ready to do business.
8.
Combats Malodours
If your business struggles with malodorous or produces an off-putting smell, using an odor neutralizing fragrance can help to greatly reduce, neutralize, or eliminate malodours.